Monday, 24 December 2012 00:00
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Smartphones rival laptops

The 2012 Cisco Connected World Technology Report (CCWTR), said that smartphones now rival laptops as the single most desired device by 18-30 year olds. The report also said that they are seen as the most versatile and compact.

According to the report, If they had to choose only one device, a third of respondents preferred a smartphone, while slightly more than a third favoured laptops.

Smartphones have surpassed desktop computers as the preferred workplace device from a global perspective and were rated twice as popular as a desktop PC and three times as popular as a tablet.

The results were based on a survey commissioned by Cisco of 1800 university students and young professionals aged 18 to 30. The report examined how this generation uses the Internet and mobile devices to connect with the world around them, and revealed their behaviours, attitudes, issues, and concerns about the creation, access, management, and privacy of the enormous amounts of data being generated daily by smartphones, sensors, video cameras, monitors, and other connected devices.

Sixty percent of 18-30 year olds find themselves sub-consciously or compulsively checking their smartphones for emails, texts or social media updates. Of those, women are more driven to connect:  85 per cent of women versus 63 per cent of men find themselves often compulsively checking their smartphone for text, emails, social media updates.

Over 40 per cent of respondents would go through a “withdrawal” effect and “would feel anxious, like part of me was missing” if they could not check their smartphones constantly.

Of those compulsive smart phone users, 60 per cent wish they did not feel so compelled.
Globally, Information Technology professionals are even more connected, almost one third of IT professionals stated they check their smartphones ‘continuously’ while 40 per cent check at least every 10 minutes report observed saying nearly 70 per cent of respondents believe that mobile applications are important to their daily lives.

It added that more than half  said they mainly use mobile applications for games and
entertainment while one in four (27 per cent) use mobile applications for work.

The study further showed that vendors tend to advertise thousands of applications in their apps stores, but of all those apps being downloaded daily, a surprisingly low number are actually used on a regular basis.

The majority of Gen Y respondents (60 per cent) report using fewer than 10 smartphone apps regularly while only one in five (20 percent) of respondents said they use 10 to 25 apps regularly.

For the “always-connected” generation, a single mobile device will do, whether it is a personal device or a company-owned device, which creates challenges for the IT managers who must safeguard company assets and information. While two out of five said their company’s policy forbids them to use company-issued devices for non-work activities, four out of five– almost 80 per cent said they do not always obey those policies.

 IT professionals know that many employees don’t follow the rules, but they don’t understand how prevalent it is: over half of IT professionals globally thought their employees obey the policy on not using work devices for personal use.